Belmont Estate

Our Philosophy


Mission, Vision and Values


Our Philosophy

We are committed to being recognized as a world leader in superior agri-tourism products and services, and to being the premier destination of choice for discerning agri-tourism consumers. We are creating a unique destination and developing products and services that are superior in the world. Our hallmarks of exceptional service to all our customers, outstanding ethical conduct and resolute corporate responsibility to our communities, people and physical environment must be entrenched within our ethos, and translated to our corporate culture, to ensure that we are recognized world-wide as delivering our vision and achieving our mission as is defined.


Vision Statement

To be the premier destination of choice for the discerning agri-tourism consumer.

Mission Statement

To build a successful and dynamic company with a character of sound integrity, exceptional ethical conduct and resolute responsibility to our community, physical environment, staff and associates, and dedicated to generating profits for our stakeholders and superior products and services to our customers.


Core Values


Our Faith

Recognizing that this business belongs to our Maker, we entrust all our business transactions, social interactions and all our people to Him, and by faith seek His divine direction, leadership and blessing in everything that we do. This business is a testament of God's blessing and love.


Our Employees

Our employees at Belmont Estate comprise the corporate family and are the company's most important corporate resource. Their hard work produces more than the products and services that we offer, but also they directly influence the company's success and  propels it towards the future. Belmont Estate and its employees have a partnership, built upon mutual trust and respect. To maintain this relationship, the company and the employees must be committed to upholding certain principles.

We recognize the individual value of employees and will empower employees to accomplish their goals by providing an employment structure that provides career development and training opportunities, personal satisfaction in work accomplished, job security, growth, advancement options and means to share in the company's success.

We will treat all employees well and they will be compensated fairly for work performed. As partners, the company and employees must be sensitive to each other's needs and concerns. As individuals, we must uphold high standards of personal conduct at work and carry out responsibilities in the best possible manner. In addition, we must treat our fellow employees with trust, utmost respect and dignity.

The company, and employees as partners will join together to ensure our environment is a clean, safe, productive, comfortable, healthy, rewarding, stimulating and fun  place to work.

Our work environment will be open and participative to promote good relations and positive change. We will communicate our expectations to employees and provide an honest and timely feedback on performance.

Our employees will work like a team with a good business structure, functions and cultures. We will share information, best practices, and strategies with our team for their individual benefit and the cumulative good of Belmont Estate.


Our Products

We embrace and practice the principles of Slow Food , producing food on our farms and in our restaurants and other food processing departments that is Good, Clean and Fair, respectful of planet earth, and the people that live in it. Good - providing tasty, flavorsome, fresh foods, capable of stimulating and satisfying the senses. Clean - producing food without straining the earth's environment, and without harming human health. Fair - producing food in a system that is respectful of social justice, ensuring fair compensation for all involved, from production to commercialization to consumption. We similarly employ this same philosophy  in the production of our non-food products as well at Belmont Estate.  


Our Customers

We recognize that without our customers we do not exist as a business. Consequently, we are committed to develop and maintain exceptional customer relations built on mutual trust, respect and loyalty and to constantly and consistently meet our customers' expectations.  We will correctly identify our customers' expectations, responding to changing trends and demands. We are devoted to pursuing quality as a way of life at Belmont Estate and will consistently deliver exceptional quality and value in the experience, products and services that we offer to our customers.


Our Innovation

Innovation and creativity are fundamental catalysts for the business future success. Accordingly, we will continually seek to improve our practices, procedures, and methods, and to search for and develop new products and services to better meet the needs of our customers.  We will keep informed of developments in our industry sectors and stay abreast of changes and developments in the business environment that could improve our performance, and production. Belmont Estate encourages and rewards staff members who exhibit team spirit, innovation, creativity, and entrepreneurship.


Our Integrity

We pride ourselves in being a highly ethical company that respects relationships and the dignity of the individual. We obey the laws, produce safe products, protect the environment, practice equal employment and fair labor. We are dedicated to the protection and preservation of our environment, animals and community and are socially responsible.

We maintain high moral and ethical standards grounded in honesty, truthfulness, integrity, reliability, forthrightness and professionalism in all transactions and relationships. We demonstrate good taste, decency, politeness, and courtesy in all our attitudes, words and deeds, granting to others the same degree of respect and dignity that we expect for ourselves.  We must always express sincere appreciation to those to whom it is due. 

We honor all commitments to our customers, employees and shareholders. We communicate openly, accurately clearly and directly.   We speak with honesty, courage and care, recognizing that we are accountable for our words, our work and our processes - as we build a challenging, wholesome and rewarding environment to work and transact business.


Our Responsibility to the Community and the Environment

Belmont Estate and its employees embrace responsible citizenship and corporate responsibility. We believe that we are collectively responsible to substantively contribute to the communities in which we live and work to help develop our communities. We encourage employee volunteerism, civic, charitable and community involvement. Utilizing corporate resources, Belmont Estate engages in a selected range of charitable and philanthropic activities to honor and enhance peoples' lives and to offer our talents and our wealth to help improve the world we share. We aspire to be a role model business leader.

We are committed to safe guarding, protecting and preserving our physical environment for present and future generations to use and enjoy.  We will develop and implement business practices consistent with sound environmental management and encourage and influence others to do the same. We will not engage in activities or develop products that that have any significant negative impact on the environment.

We are responsible stewards of our natural and physical environment and natural resources including our soil, trees and plants, water, air, wild life and farm animals. We recognize that they are essential to the perpetuation of our communities and generations, and commit to care for and protect them.


Our Performance

The pursuit of superior performance permeates every Belmont Estate activity.  We aspire to be distinguished as an exemplary company and an outstanding corporate citizen. We encourage high expectations, set ambitious goals, and meet our financial objectives of consistently offering positive returns for our shareholders, growing revenue and assets on a profitable basis. We must therefore never settle for doing less than our best, while we continue to surpass what already has been achieved.


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Jerry and Prince
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